‘Lurn’ how to make a website that adds value to your business, brand, or project. Understand your options and make an informed decision on what’s right for you.
Learn how to make a website | Understanding your options
There are a lot of options out there for creating a website, and trying to figure out which option is right for you can be flat-out confusing! We’re here to run you through some of the options we’d recommend and explain WHY a certain option may be better or worse, depending on your objectives for building a website. The four options we’ll highlight on this page are:
In the sections below we’ll go through the pros and cons of each platform and provide you with relevant links on how to get started building your website. We will continue to update these pages and provide new video tutorials and detailed blogs outlining how to use each of these platforms, and new emerging platforms to create the result you want – so remember to subscribe to our newsletter!
Steps to make a website
STEP 1 | REGISTER DOMAIN
Generally, the first step is to register a domain. A domain is the address or the location of your website online, for example: www.yoursite.com. To register a domain we would recommend one of the following domain providers; GoDaddy, Crazy Domains, HostGator, DreamHost or SiteGround. Check out our YouTube channel or WordPress tutorials page for a walk through of each provider.
STEP 2 | SETUP HOSTING
Once you’ve secured a domain, the next step is to setup hosting. Purchasing hosting is effectively like renting a server that runs 24/7 storing all the information, images, and data on your website, ready to serve it up to users when they enter your domain name or navigate through your site. There are a number of hosting providers we would recommend: DreamHost, HostGator, and SiteGround.
STEP 3 | SELECT PLATFORM
Selecting the platform that’s right for you will depend on your objectives. Below is an overview of each platform and links on getting started with each. Read through the section below and figure out which option is best for you, then simply go through the our tutorials that show you exactly how to put a website together using that platform.
STEP 4 | CONTENT
Content design is by far the most important part of putting together a website. Plan your content well, use great images from free resources like Pexels or Unsplash, and more relevant and specific images from paid sources like Shutterstock and Depositphotos. Well designed content and the right images will get you most of the way towards a great website!
WordPress | Our preferred option
WordPress is our preferred option because of it’s versatility, functionality, and access to plugins and themes that makes creating what you want easy – but we’ll try to remain unbiased. At the core of WordPress is a content management system second to none, which is what makes it so powerful for new users and non-developers. This doesn’t mean its for amateurs though, WordPress powers more than 25% of the websites online, including companies like: The Walt Disney Company, Vogue and Mercedes-Benz just to name a few.
Who is WordPress website suited to?
WordPress is suited to most users because of it’s enormous level of control and versatility for all levels of expertise. It’s great for business, startup, freelance, artist, event and project websites and anyone else wanting to publish online content and have that content optimised for search. WordPress is structured in a way that makes it desirable for SEO and most digital marketing initiatives. Check out our WordPress Tutorials page or get started building your website with our tutorial on how to make a WordPress website 2017.
‘Brooklyn’ WordPress Tutorial
‘Modern’ WordPress Tutorial
View view live demo at: modernwptutorial.com
Watch on YouTube: How to Make a Website 2017 | WordPress Tutorial for Beginners
Wix | A good alternative
Wix is a useful tool for those looking for a website builder that’s quick and easy to use. With their designer-made templates and easy to use drag and drop tool it’s easy to put together something that looks great in a relatively short period. However, the trade off is that a Wix website is generally ‘heavier’ and not ideal from an SEO perspective (meta tag, 301 redirects, and canonical tag control)
Who is a Wix website suited to?
Wix is a quick and easy-to-use platform with a bunch of template options and some free options that are good for testing the waters. Ultimately, you will want to purchase your own domain with Wix which will cost you a couple of bucks, but could be a good place to start. I wouldn’t use Wix as a platform to run my business, or if I want to build long-term value in my website, particularly related to SEO. However, as an initial website for projects or hobbies, artists or brands who need an online presence or portfolio it can be quite effective. Check out some of our recommended Wix templates below.
Template options | Building a Wix website
Instapage | Perfect for sales or landing pages
Instapage is a powerful tool for creating high converting sales and landing pages that are easy to use and effective. With a range of mobile responsive templates focused on speed and simplicity, you can build, integrate with a number of mail/CRM providers, and publish your website within a short period of time. Split or A/B testing allows you to alter your messaging and designs to help drive conversion.
Who is an Instapage website suited to?
If you’re running AdWords, email or social media campaigns and want a landing, sales, squeeze or splash page to help drive leads – than Instapage is likely ideal for you! It can also be used as a portfolio or showcase page, however it’s real value is as a lead generation page and as such should be used primarily for that purpose.
Template options | Make a website with Instapage
Fundamentally a website is made from a range of various skills generally separated into ‘design’ and ‘development’ skills. Design focuses on how things look and feel, whereas development is more focussed on structure and functionality. In web design and development these skills often overlap.
Who are our recommended courses best suited to?
Recommended Courses | Learn web design and development